As time goes on and the interest in CBD grows, more companies are beginning to get in on the trend. Many food and drink companies are now looking for ways to infuse CBD in their products- bars and restaurants are beginning to offer CBD items on the menu and Constellation Brands has shown interest in making their own CBD beverages. Now, it seems that Ben and Jerry’s CBD Ice Cream could be on the horizon.
Ben and Jerry’s CBD Ice Cream Coming Soon
The major worldwide ice cream brand is well known for their inventive flavors. In the past, they’ve made flavors based on Sweet Potato Pie and Peanut Butter and Jelly. Now, the brand states in a press release that they plan to release a CBD Ice Cream.
“You probably already know that we’re fans of all things groovy — think: Half Baked and Dave Matthews Band Magic Brownies. So it’s no surprise that we can’t wait to get into the latest food trend: cannabidiol, or CBD. We are open to bringing CBD-infused ice cream to your freezer as soon as it’s legalized at the federal level.”
What kind of form their CBD Ice Cream would take is yet to be seen. It’s possible they could provide many of their popular flavors in CBD-infused form, much like they offer non-dairy versions. Whichever way, it’d definitely be a popular product amongst consumers who want a healthy dose of CBD in their food.
When Will Ben & Jerry’s CBD Ice Cream Be Available?
In their press release, the company states that they plan to create CBD-infused ice cream as soon as it becomes federally legal. While hemp-based CBD products are currently legal across the United States, adding CBD to food and beverages is still not FDA-approved.
The statement refers to an upcoming FDA hearing to regulate CBD products. The company has sent a letter to the FDA to push for legalization. They also urge fans to send comments to the FDA asking for the legalization of CBD products before July 2, 2019. If everything goes through smoothly, then we could see Ben and Jerry’s CBD Ice Cream sooner rather than later.
More Companies Jumping on the CBD Trend
CBD has quickly taken off as a worldwide trend, and more and more major companies are beginning to take advantage of the craze.
Constellation Brands, the company behind brands such as Corona, Modelo, and Svedka, recently made a huge investment in major cannabis organization Canopy Growth Corp. According to reports, the company plans to start making beverages infused with cannabinoids.
Similarly, Molson-Coors Brewing plans to make their own cannabis-infused, non-alcoholic drinks. Rumor has it that even beverage behemoth Coca-Cola is exploring the possibility of making CBD-infused drinks.
We may need to wait a little while before major brands start pumping out CBD-infused foods and beverages. In the meantime, hemp-derived CBD products are legally available across the United States. You can find these in health stores and specialist CBD stores or you can buy CBD products online. Tinctures, Vape Products, and Edibles such as gummies and dried fruits are amongst some of the popular products currently available.